Google December 2025 Core Update Rolling Out Now

Google has officially begun rolling out the December 2025 Core Update, marking the third core update of the year and the fourth confirmed Google update in 2025. This update follows the August 2025 spam update, the June 2025 core update, and the March 2025 core update.

According to Google, the new core update is part of its ongoing effort to surface more relevant, helpful, and satisfying content for users. The rollout is expected to take up to three weeks to complete.

“This is a regular update designed to better surface relevant, satisfying content for searchers from all types of sites,” Google shared on LinkedIn.

Why Core Updates Matter

Google’s core updates typically introduce broad changes to its ranking systems, which can significantly impact website traffic and visibility. These updates occur several times a year and are publicly announced due to their far-reaching effects on the search ecosystem.

The December 2025 update is no exception — early indicators suggest the potential for noticeable volatility across search rankings.

What to Do If Your Rankings Drop

Google hasn’t provided any new recovery advice specific to this update, but its long-standing guidance still applies:

• A decline in rankings doesn’t always mean your site did something wrong.
• Review Google’s checklist of questions regarding content quality and relevance.
• Some recovery may occur between core updates, but significant improvements usually happen after future updates.
• Most importantly: focus on creating helpful, people-first content, not content designed solely for SEO.

As Google has previously stated:

“There’s nothing new or special that creators need to do for this update as long as they’ve been making satisfying content meant for people.”

For deeper insights, Google’s documentation on core updates remains the best resource.

Recent Core Update Timeline

Here’s a quick look at the most recent core updates prior to December 2025:

• June 2025 Core Update — June 30 to July 17
• March 2025 Core Update — March 13 to March 27
• December 2024 Core Update — December 12 to December 18
• November 2024 Core Update — November 11 to December 5
• August 2024 Core Update — August 15 to September 3
• March 2024 Core Update — March 5 to April 19
• November 2023 Core Update — November 2 to November 28
• October 2023 Core Update — October 5 to October 19
• August 2023 Core Update — August 22 to September 7
• March 2023 Core Update — March 15 to March 28

Why This Update Matters for Your Website

Core updates can bring significant ranking shifts — both positive and negative. If your site sees improvements, it’s likely because Google now views your content as more relevant or helpful. If traffic drops, it’s a signal to revisit content quality, user satisfaction, and trustworthiness.

At Earn SEO, our team of expert SEO consultants based in New York is committed to helping businesses enhance their online presence and drive targeted traffic. Whether you’re looking to improve website optimization, increase search rankings, or develop a comprehensive SEO strategy, our consultants provide customized solutions to suit your specific goals. If you’re facing challenges in adapting to algorithm updates like the December 2025 core update, we’re here to guide you through proven strategies for long-term success. We are your trusted partner in navigating the competitive SEO landscape of New York. Get in touch with us today to learn how we can help elevate your website’s performance.