Author Archives: Devendra Mishra

When it comes to SEO and the rising importance of GEO (Generative Engine Optimization), there’s one truth often overlooked: it’s not about checklists…

Struggling to improve your PPC performance despite all efforts? Chances are, your account is hiding a few silent budget killers. Here are the…

  Google recently clarified an important nuance in how it handles soft 404s, and it’s a wake-up call for site owners—especially those managing…

  The digital marketing world isn’t just evolving—it’s undergoing a seismic shift. What used to be a reliable SEO playbook—keyword stuffing, bulk content…