Author Archives: Devendra Mishra

7 Common Google Ads Tracking Issues

PPC Tracking: How to Eliminate Duplicate Conversions

  Duplicate conversions are more than just a nuisance—they're a silent killer of PPC performance. Whether you're optimizing campaigns based on CPA or…
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SEO VS PPC

SEO vs. PPC: Which Strategy Works Best for Your Business?

When investing in digital marketing, one common question business owners ask is: Should I go with SEO or PPC? Both strategies are proven…
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local SEO

How ChatGPT Conducts Local Searches

As AI tools continue to advance, ChatGPT is emerging as a strong competitor in the local search space. While Google still reigns supreme…
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Google Tightens Ad Transparency

Google Tightens Ad Transparency: What Advertisers Need to Know

  Google has rolled out a significant update to its Ads Transparency policy aimed at boosting accountability in digital advertising. As of May…
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