TU Cerrajero PR SEO Case Study



TU Cerrajero PR is a locksmith service in Puerto Rico. The company has 17 years of experience, 2876 crash issues resolved and 3725 urgent calls answered. The key specialists work without the original keys of your car (BMW, Mercedes Benz and Mini Cooper), business or residence. They can also program keys with and without the chip (some vehicles from 1995 onward use a chip and almost all from the year 2000).

A professional quote can be requested at no cost to work on an emergency basis at home, neighboring towns in Puerto Rico and north and metropolitan areas. The latest products, technologies and equipment along with the responsibility and efficiency of locksmiths are used to give access to the property safely, quickly and effectively. Other services include lock repair, replacement of lost keys and changing security locks.

Angel has created a website and traffic will pour in But that is never
Website had 05 -10 Organic Traffic per day's
 Started working to increase the visibility of the website online by 200%
Overall Traffics by network increased by 350%


The owner of TU Cerrajero PR, Angel, thought, ‘create a website and traffic will pour in’. But that is never the case since keyword research, influencer outreach, active social media pages and impactful content marketing. He wanted the website to rank high on keywords. But the local companies quoted sky-high prices. The site lacked a clear structure that usually leads to a better understanding of Google. The internal linking scene was poor and the content was not well-optimized. The site organization was not proper as well. The backlinks were few and the quality of blogs and posts was low. In short, achieving top tanking was tough.


Our team started with keyword research after getting in touch with TU Cerrajero PR. These were then included in the HTML code of the website. Result-based citations were built and the reach was maximized to target local audience. Turnkey services including website SEO audit, on-page SEO, content writing, link building and more were used to boost visibility.

The client website was submitted to the local directories as well. The best website design and development techniques were used that are creative and perfectly reflected the brand and made it easy to navigate and were well-optimized for popular search engines.


The client website soon started to appear higher in the page rankings and traffic increased significantly. The company began getting more calls from potential clients. Angel was highly satisfied with the return on investment within his budget and in a short span. He has already recommended us to others since his page was now visible in search engines better.


Increase in Organic Traffic


Number of Ranked Kewords


Return on Investment