Cerrajero Metro Puerto Rico SEO Case Study

Business

www.cerrajerometropr.com

Cerrajero Metro Puerto Rico is a trusted locksmith company based in San Juan that offers fast and reliable services all across the island. Whether it’s getting you out of a lockout, changing or installing new locks, duplicating keys, or upgrading security systems, their team is available 24/7 and known for quick response times and honest work. They’ve built a solid reputation by helping local homeowners, businesses, and drivers when they need locksmith services most—fast, professional, and fair-priced.

Their goal has always been to deliver quality service with integrity, making sure Puerto Ricans can count on them whenever an emergency strikes or when they want to improve their security.

Challenge

When Angel first reached out, Cerrajero Metro Puerto Rico didn’t have a website at all. In today’s digital world, that’s like not existing—especially in a place like San Juan where people rely on their phones to find emergency locksmiths fast. Without a website, they were missing out on a big chunk of customers searching online for services like theirs. The challenge was clear: build a site from scratch that looks professional, works flawlessly on mobile, and loads fast enough to keep impatient users engaged. On top of that, we needed to get them ranking for key local search terms like "Locksmith San Juan" and "Locksmith Puerto Rico" to bring in real leads quickly.

Solution

We started fresh by designing a clean, modern website that’s easy to use and looks great on every device. Knowing locksmith customers often need help right now, speed was a huge priority—so we optimized everything to hit a page speed score of 95/100 on both desktop and mobile. The site makes it simple to find information and contact Cerrajero Metro Puerto Rico in seconds.

Once the site was up, we rolled out an SEO plan focused on getting them found in the local market. We zeroed in on the most important keywords like "Locksmith San Juan" and "Locksmith Puerto Rico," optimizing every page with clear titles, descriptions, and content that speaks to what customers are searching for. We also built local citations and got quality backlinks to boost the site’s credibility with Google.

Regular updates kept the content fresh and relevant, helping the site climb the rankings steadily. The mix of a fast website and strong SEO meant Cerrajero Metro Puerto Rico quickly became a go-to option for locksmith services in the area.

Results

In just a few months, Cerrajero Metro Puerto Rico went from having no website to ranking on the first page of Google for 45 out of 50 targeted keywords—including the big ones like "Locksmith San Juan" and "Locksmith Puerto Rico." Organic traffic grew to around 200–250 visitors per day, and because the site loads quickly and works perfectly on phones, visitors stay longer and pick up the phone more often. Angel’s business is now easily found by locals in need, and the steady flow of leads has boosted bookings and revenue. Thanks to the new website and SEO work, Cerrajero Metro Puerto Rico is stronger online and ready to keep growing.