Author Archives: Devendra Mishra

Google updates

Google Search Ranking Volatility Spikes – What Happened on May 8th?

  If you’ve noticed recent changes in your website’s performance on Google Search, you’re not alone. On May 8th, 2025, SEO professionals across…
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Technical SEO Powers Crawl Efficiency

How to Rank for a Keyword: Essential Strategies for SEO Success

If you want to rank for a keyword and drive more organic traffic to your website, you need a solid SEO strategy. From…
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7 Common Google Ads Tracking Issues

PPC Tracking: How to Eliminate Duplicate Conversions

  Duplicate conversions are more than just a nuisance—they're a silent killer of PPC performance. Whether you're optimizing campaigns based on CPA or…
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SEO VS PPC

SEO vs. PPC: Which Strategy Works Best for Your Business?

When investing in digital marketing, one common question business owners ask is: Should I go with SEO or PPC? Both strategies are proven…
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