Author Archives: Devendra Mishra

Audit and Optimize Google Ads

How Can You Effectively Audit and Optimize Google Ads in an Age of Limited Data?

As Google Ads leans further into AI-driven automation, advertisers are challenged to maintain control over campaigns and ensure that automation delivers efficient results.…
Continue reading
How Generative Engines Define and Rank Trustworthy Content

How Generative Engines Define and Rank Trustworthy Content

  Generative AI has quickly moved from being a futuristic tool to something we use in everyday life. Whether it’s ChatGPT, Perplexity, or…
Continue reading
Login Pages Hurting Your SEO

Are Your Login Pages Hurting Your SEO Performance?

  Google has recently highlighted an overlooked issue that could be hurting your website’s search rankings—generic login pages. When multiple private URLs redirect…
Continue reading
SEO and Paid Media in the AI Search Era

Why Do SEO and Paid Media Need Each Other in the AI Search Era?

AI search is changing the way businesses show up online, rewriting the rules of visibility for both organic and paid strategies. With Google’s…
Continue reading