Author Archives: Devendra Mishra

7 Common Google Ads Tracking Issues

Is Your Conversion Data Misleading You? 7 Common Google Ads Tracking Issues

  Conversion tracking is one of those things many advertisers set up once and assume it’s good forever—until something breaks in a big…
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SERP Features

What Are SERP Features? (2025 Guide + Tips to Optimize)

As SEO professionals, we invest countless hours fine-tuning our content to win that coveted #1 spot on Google. But even when you rank…
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Google updates

Google’s June 2025 Core Update Is Rolling Out—Here’s What You Need to Know

  Google has officially kicked off the June 2025 Core Update, marking the second major algorithm adjustment of the year. According to Google,…
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AI Clicks vs. Search Clicks: Why More Traffic Doesn’t Mean Better Engagement

  As AI-generated search results continue to reshape the digital landscape, one critical question remains: Is AI traffic actually better for your website?…
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