Author Archives: Devendra Mishra

Google Updates Search Quality Raters Guidelines

Google Updates Search Quality Raters Guidelines: AI Overviews & YMYL Clarifications

  Google has rolled out a minor update to its Search Quality Raters Guidelines, introducing new AI Overview examples, refining Your Money, Your…
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Ranking in Google Guarantee Visibility in ChatGPT

Does Ranking in Google Guarantee Visibility in ChatGPT?

  A new study reveals a surprising truth for digital marketers: ranking on Google doesn’t guarantee visibility in ChatGPT results.   According to…
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Audit and Optimize Google Ads

How Can You Effectively Audit and Optimize Google Ads in an Age of Limited Data?

As Google Ads leans further into AI-driven automation, advertisers are challenged to maintain control over campaigns and ensure that automation delivers efficient results.…
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How Generative Engines Define and Rank Trustworthy Content

How Generative Engines Define and Rank Trustworthy Content

  Generative AI has quickly moved from being a futuristic tool to something we use in everyday life. Whether it’s ChatGPT, Perplexity, or…
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